Ideas
Each of these was earned in practice and is stated as sharply as I can. They are also the base the services stand on.
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Experts teach the description
The expert teaches a vague self-description of their skill, students fail, and the expert concludes the students are the problem.
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The double translation problem
Extracting a pattern from a master is only half the job; the other half is encoding it so a learner can recognise their own correct execution.
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Elicit, don't just ingest
Second brains fail because nobody interviews the owner; the most valuable knowledge was never in a document.
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Courses fail without extraction
The sell-a-course industry skips the one step that determines whether a course works, and the market is running on the failure of its own products.
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Choking is a system jam, not a character flaw
Pressure makes performers consciously unpick a process that only worked because nobody was managing it.